Solopreneur, Not Solo: How to Navigate the Early Days of Going Out on Your Own
Have you ever opened your laptop, stared at the blinking cursor, and thought: Where do I even begin?
If you're just starting a business or thinking about it, you’re not alone in feeling overwhelmed. I’ve been there. And I’ve worked with enough new founders to know: no one really has it all figured out at the start.
The beginning is foggy. Everything feels urgent. There’s pressure to get the offer right, build the website, find clients, set up a CRM, create content, get your LLC, track your invoices, and maybe sleep or eat somewhere in there too.
Here’s what I want you to know: you don’t have to do all of this alone.
You’re not supposed to know everything.
There’s this myth that starting a business means having a polished plan and crystal-clear direction from day one. That’s not how most real businesses begin. They start with a mix of hope, uncertainty, and a hunch that there’s a better way to do the work you care about. Give yourself permission to not have all the answers yet. Clarity comes from doing, not just thinking.
You deserve a thought partner.
Being “solo” doesn’t mean you have to isolate yourself. Having someone to bounce ideas off of, organize the chaos with, and help you prioritize what actually matters is a game-changer. Find your people. That could be a mentor, a consultant, a peer group, or someone who’s walked the road a few steps ahead. Support doesn’t mean giving up control. It means building with confidence.
Start simple, stay focused.
You don’t need a fancy tech stack. Start with what helps you keep track of your time, your money, and your progress. I always tell clients: simple is sustainable. A shared doc can be your CRM. A whiteboard can be your roadmap. What matters most is that you can see where you're going and how far you’ve come.
Treat everything like a first draft.
Your first offer doesn’t need to be perfect. Your niche will evolve. Your website will change. That’s normal. You’re not building a monument. You’re building something that can grow with you. You don’t need to wait until it’s all “ready.” It’s okay to start scrappy. What matters most is that you start.
One last thing.
Starting a business is one of the bravest things you can do. And yes, it can be lonely at times, but it doesn’t have to be. I built Fox & Rain to walk alongside people like you. To bring structure, calm, and a clear path forward, especially when things feel murky.
If you’re in the early days and could use a sounding board, I’d love to hear where you’re at. You’ve got this. And you don’t have to figure it all out alone.